A marketplace for Niger Delta culture
NDICHE brings the craft, produce, performance and heritage of nine states into one place, and puts the people who make it at the centre.
What NDICHE is
NDICHE is the master brand: a marketplace for kulture tourism commodities, experiences and heritage knowledge across Abia, Akwa Ibom, Bayelsa, Cross River, Delta, Edo, Imo, Ondo and Rivers. Culturepreneurs trade on their own terms, and communities decide how their heritage is described.
What ZHEEM is
ZHEEM Kulture Theatre Festival is the festival layer of the same platform — the stage where Niger Delta theatre, storytelling, dance and music meet the marketplace that sustains them the rest of the year.
#KultureMeNigerDelta
The campaign invites everyone — makers, buyers, travellers, envoys and communities — to put Niger Delta culture back at the centre of its own economy.
This build is a prototype